Sector Intelligence
Marketing & Comms — Market Signals
Live market data from DVLA, Land Registry, Companies House, ONS and UKRI — independent of government procurement.
🏢 COMPANIES HOUSE📊 ONS🚗 DVLA🔬 UKRI
🏢 COMPANIES HOUSE
63,926 new companies incorporated
Every new company needs a bank account, accountant, insurance & software within 14 days of incorporation
🏢 COMPANIES HOUSE
356 new incorporations
Highest-density new-founder population — B2B acquisition campaigns here have lowest CPL
🏢 COMPANIES HOUSE
119 new Software & Tech businesses incorporated
Software & Tech founders are in active procurement mode — tools, services & support spend within first 30 days
🏢 COMPANIES HOUSE
115 new Retail businesses incorporated
Retail founders are in active procurement mode — tools, services & support spend within first 30 days
📊 ONS
▼ 7.6%
Discretionary (Durables) · -7.6% YoY
Consumer pullback on big-ticket items shifts spend to B2B and public sector — now the growth channel
📊 ONS
▼ 2.3%
Essential Spending · -2.3% YoY
Essential spend holding up — working population is active and purchasing
🚗 DVLA
▲ 24.0%
528,000 zero-emission vehicles registered
EV cabins are odourless by design — in-car scent, air quality & accessories become the differentiator · +24.0% YoY
🚗 DVLA
▲ 0.0%
2,617,000 new vehicle registrations
Every new owner is a procurement event — insurance, accessories, servicing & finance within 90 days
🚗 DVLA
5,750,662 cars on the road — 83% private/retail
One of the UK's largest car-owning markets — the addressable base for any vehicle product, accessory or service. 83% are privately owned (retail/consumer); 17% fleet/company (B2B)
🚗 DVLA
3,724,933 cars on the road — 88% private/retail
One of the UK's largest car-owning markets — the addressable base for any vehicle product, accessory or service. 88% are privately owned (retail/consumer); 12% fleet/company (B2B)
🚗 DVLA
3,564,263 cars on the road — 92% private/retail
One of the UK's largest car-owning markets — the addressable base for any vehicle product, accessory or service. 92% are privately owned (retail/consumer); 8% fleet/company (B2B)
🔬 UKRI
8 active research & innovation grants
Each grant generates sub-contractor and equipment procurement — research institutions are active buyers
🔬 UKRI
8 active grants · Unclassified
Grant-funded teams procure specialist suppliers — being visible to these teams is a low-competition channel